Interested in learning more about how to create a membership model? Annemie joins me on the Hair of the Dog podcast this week to give us all the details – and FWIW, this doesn’t just work for family photographers. We have an Elevate member making this work with her pet photography business.
Marketing Podcasts
All about pet photography marketing
Marketing
Explore different ways to market your pet photography business and attract qualified clients to work with you.
Soul Aligned Marketing with Lucy Baum
Lucy, the head cheese at ShineSparkL, a marketing and business education platform for photographers, joins me on the Hair of the Dog podcast this week to chat mindset, intuition and intention to help you approach your business from a perspective that integrates all aspects of your life.
Authentic Social Media with Deb Laflamme
Deb LaFlamme, content coach and top dog at For the Love of Your Business, joins me on the Hair of the Dog podcast this week to talk about how to deliver content that will make your followers say “yes” to you.
What’s Holding Photographers Back from Email Marketing with Heather Lahtinen
On this week’s episode of the Hair of the Dog podcast, Heather Lahtinen and I tackle the subject of email marketing and why you need to start a list and connect with it.
Partnerships and Podcasts with Urban Dog Studio
Laurie and Knicki join me on the Hair of the Dog podcast this week to share their journey from Day 1 to this wild moment where they’re terrified to put themselves out there but they’re just going to eat the frog and do it.
What’s New in Commercial Pet Photography with J.Nichole Smith
On today’s Hair of the Dog podcast, Nic and I take you behind the scenes of Global. We chat about all those wins and the future of the commercial pet photography industry.
Let’s Get some Press with Zoe Hiljemark
Zoe specializes in public relations and marketing for professional photographers, helping people like you be highly visible and have a thriving business … with lots of clients! Zoe is my guest on today’s podcast and we are talking about leveraging your story, the universal appeal of pets and your amazing images to get some buzz.
A Marketing Strategy No One is Doing with Heather Lahtinen
It is OK to be friends with the competition! It’s even better if you can start sending each other clients when you know one might not be the right fit for you. Get started on making those connections now.
Content Marketing with Tavia Redburn
Tavia joins me on the podcast this week to talk about all the good things about content marketing. She breaks down why we need to be using content marketing to build our business and how “content marketing” isn’t just about blogging.
What You Need to Know to Partner with Rescues with Courtney Bryson
This week, Courtney—whose rescue involvement led to her pet photography career—gives us the scoop on getting started working with animal rescues.
Let’s Make Instagram Fun with Rachel Doran
Rachel Doran of Tell Your Tails is on the podcast this week to help you find the fun in using Instagram to grow your business.
Expanding your Marketing with Graham Crichton
Belfast-based photographer Graham Crichton hates talking to people. But he knows what it takes to run a successful photography business—wildly successful last year, in fact. So when it’s time to schmooze with clients, have drinks with his competition or build community connections, Graham’s ready to turn on what he calls show mode.
All Podcast Categories
Photography
Dog and horse photography skill-building tips
Post-Processing
Photoshop and Lightroom tips and tricks
Pricing & Sales
Pricing sessions & products, and selling both
Business
Starting up, workflow, copyright and more
Marketing
How to find clients and get your calendar booked
Mindset
Mindset strategies for a successful business