The Power of Book Now with J.Nichole Smith

This week Nic and I discuss the single most important change you can make to your booking process—and why so many pet photographers are resistant to doing it.
Launched on July 26, 2022
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Podcast Episode Number: #154

Date Published: 07/26/2022

Episode Length: 40:02

Show Notes:

154 – J. Nichole Smith is allergic to waiting. A busy brand consultant, marketer and mom, Nic doesn't have the time or the patience for businesses that take days to get back to her. And, she says, neither do the potential clients who reach out about your photography services.

This week Nic and I discuss the single most important change you can make to your booking process—and why so many pet photographers are resistant to doing it.

What To Listen For:

  • How you're inadvertently killing your potential clients' mojo
  • What your inquiry process telegraphs to people
  • The part of your schedule you really need to formalize
  • How to leverage a potential client's momentum
  • The brilliant booking strategy used by one savvy (and sold-out) photographer

Nic also introduces a new solution to your booking and client-management woes: the Book Your Pet platform, with a version tailored specifically for pet photographers. It's fast, it's easy, and—best of all—it's free!

 

Download a PDF transcript for this episode:

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Resources from this episode:

Bookyourpet.com app

J. Nicole Smith on Instagram

Acuity scheduling software

Calendly scheduling software

Venmo digital payment platform

Hair of the Dog Summit (Sept. 13-15)

Hair of the Dog Academy

Hair of the Dog Elevate

Free Hair of the Dog community

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